“The employer generally gets the employees he deserves.”

“The employer generally gets the employees he deserves.”

– Walter Gilbey, British politician and entrepreneur

A common coaching session I have with individuals in career transition involves the attraction and retention of talent. Once people get beyond specific technical abilities, skill-sets and experience, we find ourselves shifting from objective decision-making to an emotional decision-making process.

“Will this person have the potential to contribute great value to the organization?” the interviewer thinks.

“Will I be happy, challenged, and rewarded fairly?” the candidate thinks.

The bottom line with both of these forms of thinking is that we are attracted to the future possibility of choosing each other.


If you are an employer, build a company that creates a better future for each employee, and you will get an even better company.

If you are a potential employee, show organizations the future they will get by choosing you to join them.