“Examine the contents, not the bottle”
—The Talmud, textual record of rabbinic debate
High-end restaurants and those on cruise ships often refer to their spirit selections as Top Shelf by proudly displaying their eye-catching attractive bottles.
The makers of these beverages probably spend as much time in their packaging and marketing efforts as they do making a quality product, maybe even more.
How often does what’s on the outside truly reflect what’s on the inside?
EXERCISE:
Where else in your world are your focusing too much on the packaging of things?
How can you look beyond labels and outward appearances to discover that it’s often what’s on the inside that counts?