the highest advantage

“You can rest assured that if you devote your time and attention to the highest advantage of others, the universe will support you.”

– R. Buckminster Fuller, architect and inventor

About a year ago, I picked up a copy of Dan Sullivan’s book The Laws of Lifetime Growth. Law #3 states that we should always make our contribution bigger than our reward.

Both Fuller and Sullivan suggest that a focus on creating new kinds of value for others expands our relationship with the outside world and somehow magically attracts new rewards and opportunities to us in return.


Imagine that giving to others and supporting their highest advantage is like making consistent daily bank deposits, and that these investments always have a high rate of return through the magic of compound interest.