“Your smile is your logo. Your personality is your business card. How you leave others feeling after having an experience with you becomes your trademark.”

—Jay Danzie, Success in Progress Inc.

Image from successfulandfit.com

Examine your personal and professional lives. Are the people in your communities buying what you are selling? Personal branding has been attributed to success in these domains, when it is done with sincerity and authenticity.

The quote “People do business with those they know, like, and trust” is attributed to Bob Burg, author of “Endless Referrals.” Take a look at those around you, specifically at your most trusted friends and advisors. How do their smiles, personalities, and the way they make you feel in their presence create that special enduring loyalty?

EXERCISE:

Go out of your way today to smile more often, share your most winning personality traits, and be sure to leave everyone you meet better off because of the time you spent together.