“Profit is the applause you get for taking care of your customers and creating a motivating environment for your people.”
—Ken Blanchard, internationally-known management consultant and author
Image from Unsplash by Ezra Jeffrey-Comeau
Without question, loyal customers and happy employees are foundational for a successful business. Companies that go from good to great and are built to last support these critical stakeholders, in most cases, far better than their competition.
To determine the basis for your own current level of applause/profit, ask yourself and your colleagues two questions:
- How extraordinary is our care and attention to the things our customers want, need, and desire?
- How inspired and motivated are our people to leap out of bed each morning to come to work?
What actions can and will you take to deserving and receive more standing ovations from these groups, now and into the future?
“Your smile is your logo. Your personality is your business card. How you leave others feeling after having an experience with you becomes your trademark.”
—Jay Danzie, Success in Progress Inc.
Image from successfulandfit.com
Examine your personal and professional lives. Are the people in your communities buying what you are selling? Personal branding has been attributed to success in these domains, when it is done with sincerity and authenticity.
The quote “People do business with those they know, like, and trust” is attributed to Bob Burg, author of “Endless Referrals.” Take a look at those around you, specifically at your most trusted friends and advisors. How do their smiles, personalities, and the way they make you feel in their presence create that special enduring loyalty?
Go out of your way today to smile more often, share your most winning personality traits, and be sure to leave everyone you meet better off because of the time you spent together.